Continuing Professional Development (CPD) is a necessity to more and more professionals each year in all sectors. The market is huge whether this is mandatory via the membership of an institute or official organisation, the requirement of a progressive employer or the individuals need for knowledge enhancement. Professionals look to the market place to provide technical and educational information giving you the opportunity to increase your presence. Imparting your specialist subject knowledge will attract those who specify, recommend and buy your products or services.
Using CPD as part of your marketing mix is well proven. As an example, one major construction product supplier reported the doubling of turnover by employing CPD as their primary marketing activity (the construction industry has an audience of over 2 million in the UK alone, 500,000 of whom are members of professional institutes with mandatory CPD requirements).
KNOWLEDGE IS POWER
The traditional method of delivering CPD as part of the marketing mix has been via in-house or organised seminars. However, seminars are time consuming for all involved and only tap into less than 10% of the potential audience.
CPDMarketing Ltd offers a fresh, new approach to CPD Presentations using your valued expertise and knowledge.
The uniqueness of the system is that the recipient can access the course anytime, anyplace and anywhere.
"Wow, that's brilliant!" UK MD, Auchet, Fitzroy, Robinson